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Malls must innovate to stay relevant

To compete with the onslaught of eCommerce, malls need to reimagine and transform their physical retail space to experiences that only physical retail outlets can offer.

This includes exploring into the new retail trend such as retailtainment, active entertainment, gamification, unique dining options as well as combining physical space and digital space through Online-to-Offline (O2O) retailing.

Call Ms. Thasha at +60 3 4285 3737 or email her at to *Boost Footfall for Your Mall*.